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admin on July 4th 2008
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Recent Posts
Intentions and outcomes: what we say and what we do
Don’t trust your sales people for user input
user driven innovation results don’t impress
Strategyn Responds to a Critique of its Outcome-Driven Innovation Methodology
Gerry Katz of Applied Marketing Science Authors Critique of Outcome-Driven Innovation
outcome driven innovation vs. user driven anarchy
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