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	<title>Comments for the outcome driven blog</title>
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	<lastBuildDate>Mon, 02 Aug 2010 15:13:54 +0000</lastBuildDate>
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		<title>Comment on Strategyn Responds to a Critique of its Outcome-Driven Innovation Methodology by Pete Previte</title>
		<link>http://www.outcomedrivenblog.com/outcome-driven-innovation/strategyn-responds-to-a-critique-of-its-outcome-driven-innovation-methodology/comment-page-1#comment-27</link>
		<dc:creator>Pete Previte</dc:creator>
		<pubDate>Mon, 02 Aug 2010 15:13:54 +0000</pubDate>
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		<description>Outcome Driven Innovation is a terrific methodology to follow for any company looking to establish a structured innovation process and significantly increase the success rates of new products and services.&#160; By focusing on product/service innovation, new market innovation, process innovation and disruptive innovation, and establishing proper needs statements, companies can create very successful products and services that help build their businesses.</description>
		<content:encoded><![CDATA[<p>Outcome Driven Innovation is a terrific methodology to follow for any company looking to establish a structured innovation process and significantly increase the success rates of new products and services.&nbsp; By focusing on product/service innovation, new market innovation, process innovation and disruptive innovation, and establishing proper needs statements, companies can create very successful products and services that help build their businesses.</p>
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		<title>Comment on Gerry Katz of Applied Marketing Science Authors Critique of Outcome-Driven Innovation by matthew greenshields</title>
		<link>http://www.outcomedrivenblog.com/outcome-driven-innovation/critique-of-outcome-driven-innovation/comment-page-1#comment-26</link>
		<dc:creator>matthew greenshields</dc:creator>
		<pubDate>Wed, 21 Apr 2010 20:15:01 +0000</pubDate>
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		<description>interested in gerry&#039;s viewpoint on ODI</description>
		<content:encoded><![CDATA[<p>interested in gerry&#8217;s viewpoint on ODI</p>
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